Get to know the sibling duo Teddy & Tiara Jasper behind our company and learn about their journey in creating a brand that's focused on delivering innovative solutions. Our founders bring a wealth of experience, expertise, and passion to the table, and it shows in everything we do.
discover our story
Shadow Tequila is a Black owned premium tequila brand founded by siblings Teddy Jasper and Tiara Jasper. The brand produces tequila in Jalisco, Mexico, using traditional brick oven cooking and double distillation, and is operated from Tennessee.
Shadow Tequila offers three expressions: Blanco, Reposado, and Añejo, all made from blue Weber agave. The brand focuses on inclusive positioning, community driven experiences, and responsible consumption within the premium tequila category.
Shadow Tequila is distributed across Tennessee and select markets through on premise and retail locations.
HARVESTING
It all begins on Mexican soil. Our agave grows in the Jalisco Valley in the highlands and lowlands regions and is harvested at 9 years of age by our experienced jimadors.
COOKING
Blue Agave Tequilana Weber are slowly steam-roasted in centuries old traditional thick stone walled brick ovens (hornos) for 36 – 54 hours. This traditional art of ‘slow cooking’ in brick ovens prevents the cooked agave from caramelizing while softening the fibers and transforming the carbohydrates into fermentable sugars.
EXTRACTION
The sugar is extracted from the cooked agave via a shredding machine, known as a ‘molino’ or mill. As the agave fibers pass through the milling heads, the agave is squeezed releasing the sugar concentrated sweet juice. All the while the fibers/juice is being washed with de-ionized/reverse osmosis treated water.
FERMENTATION
We utilize a medium/slow fermentation system, averaging 48- 60 hours.
DISTILLATION
After 48 hours of fermentation, the resulting “mosto” is distilled twice in stainless steel stills: first into “ordinario,” then again to finally obtain tequila.
AGING
Shadow Tequila's Reposado, Anejo, and Extra Anejo is aged for 4 to 36 months in Jack Daniel bourbon barrels for a captivating BOLD profile
Rigorously taste-tested
Our tequilas have been meticulously honed by hiring professional taste-testers for blind reviews.
World-renowned distillery
Shadow Tequila is prepared in Jalisco Valley by NOM 1438, the most awarded distillery in Mexico
Premium-quality tequila
The founding vision behind Shadow is to create an authentic, high-quality tequila brand for everyone!


